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Environment Activity

Brother Environment Programme

Home About Brother Environment Activity

Brother Environmental Programs

As an electronics company, Brother International Corporation's (BIC) parent company, Brother Industries Ltd. (BIL), has defined our Global Charter that "Concern with the environment shall be the cornerstone of all operations", and we shall develop environmental management programs as an aim to build up society to achieve sustainable development. The "At your side" motto is applied, as our basic stance, to conserve the global environment.

The primary reason for BIC's communication here is "to have more people know about Brother's stance and approach toward the environment."

Various efforts are deployed to protect the global environment for the achievement of sustainable development. These efforts start with product development and continue through with product collection programs.

Brother ink cartridges inside a printer
Cartridge Disposal

A Recycling Initiative in Hong Kong

As part of our ongoing green efforts, The Brother Green Project is a new recycling initiative to provide our customers with an easy and convenient way of disposing used Brother consumables.

We take back used Brother consumables: ink cartridges, toner cartridges and drums from customers and in return.

To express our appreciation on your efforts to protect the environment, 5% discount will be offered for the purchase of new Brother consumable if you return the Brother empty cartridge.
*(Maximum purchase quantity should be same as the return of used Brother consumables)

The collection point is located at Brother Customer Service Centre, Units 2001-12, 20/F, Metroplaza Tower 1, 223 Hing Fong Road, Kwai Fong, New Territories

Office Hours: Monday to Friday - 9:00am ~ 12:30pm; 1:30pm ~ 6:00pm (Closed on Saturday, Sunday and Public Holidays)


For more information on this recycling program, you can contact our Customer Service Centre at Tel: 3187-0500 or email: [email protected]


The 5R Concept

Refuse: Avoid purchase of environmentally burdensome materials whenever possible

Reduce: Reduce waste material

Reuse: Reuse waste material without processing

Reform: Reuse materials in a different form

Recycle: Reuse materials as resources