Brother's Eco-Friendly Revolution with FSC Materials

In an era where sustainability is more than just a buzzword, Brother is taking bold steps to reduce its environmental footprint. We have begun a significant shift toward eco-friendly packaging for consumables and plan to extend this initiative to more machine packaging in the near future. This shift shows Brother’s commitment to environmental and social responsibility, blending innovation with a planet-conscious ethos.

A New Standard in Packaging: FSC-Certified Paper

At the heart of Brother’s new packaging is the use of Forest Stewardship Council (FSC)-certified paper. This certification ensures that the paper used comes from responsibly managed forests, prioritizing biodiversity, the rights of indigenous communities, and the long-term health of forest ecosystems. By adopting FSC-certified materials, Brother is aligning its operations with global sustainability goals, ensuring that every package reflects a commitment to preserving our global environment.

This transition to FSC-certified paper is not just a cosmetic change—it’s a deliberate choice to support ethical forestry practices. It’s a step toward reducing deforestation and promoting sustainable land use, making every Brother product a small but meaningful contribution to a healthier planet.

Sustainable Promotional Materials

Brother is also extending its commitment to sustainability by using FSC-certified paper for promotional materials. From brochures to various marketing collaterals, we are ensuring that all printed materials align with our eco-friendly goals. By choosing FSC-certified paper for these purposes, Brother reduces the environmental impact of its promotional efforts, supporting responsible forestry while maintaining the high-quality presentation customers expect. This initiative further amplifies Brother’s dedication to sustainability across all facets of its operations.

Beyond Paper: A Holistic Approach to Sustainability

Brother’s eco-friendly initiative goes beyond just using better materials. We are also ensuring that our promotional materials meet stringent standards to eliminate harmful substances or non-renewable resources such as petroleum-based ink. This focus on safety means that customers can trust Brother’s packaging to be free of health and environmental risks, offering peace of mind alongside high-quality products.

By prioritizing these standards, Brother is not only safeguarding consumer well-being but also reducing the environmental impact in various aspects of its operation. The shift reflects a broader vision of sustainability, where every detail—from material sourcing to product safety—is carefully considered.

Looking Ahead: Sustainable Machine Packaging

Brother’s commitment to sustainability doesn’t stop at consumables. We have a set plan to extend our eco-friendly consumables packaging approach to machines packaging in the near future. This expansion signals a comprehensive strategy to integrate sustainability across all product lines, ensuring that every aspect of Brother’s operations aligns with its environmental goals.

By applying the same principles of FSC-certified materials and safe, eco-conscious design to machine packaging, Brother aims to set a new benchmark in the industry. This forward-thinking approach positions Brother as one of the leaders in sustainable manufacturing, inspiring others to follow suit.

Phasing Out EPS for Innovative Moulded Pulp Packaging

Brother is taking a significant step forward by committing to reduce and eventually eliminate Expanded Polystyrene (EPS) packaging in its machines. In its place, the company is introducing a newly developed, sustainable, and recyclable moulded pulp packaging. This innovative material is not only more environmentally friendly but also more compact than previous moulded pulp solutions, reducing material use and shipping emissions. This transition reflects Brother’s dedication to minimizing waste and enhancing recyclability, further solidifying its leadership in sustainable packaging solutions.

Why It Matters

Brother’s shift to FSC-certified paper and eco-friendly packaging is more than a corporate decision—it’s a promise to customers and the planet. By choosing materials that support responsible forestry, eliminating harmful substances, and innovating with sustainable alternatives, Brother is making sustainability accessible to everyone who uses its products. The planned expansion to machine packaging and the use of FSC-certified paper for promotional materials further amplify this impact, showing that small changes in packaging and printing can lead to big wins for the environment.

As Brother rolls out these changes over the coming months, you may notice both current and new packaging in stores. This transition period is a testament to the company’s dedication to getting it right—balancing innovation, quality, and environmental responsibility. With every package and printed piece, Brother is helping to build a more sustainable future, one product at a time.

Brother Earth: Working with You for a Sustainable Future

Brother’s sustainability efforts are unified under the Brother Earth initiative, a global campaign dedicated to fostering environmental stewardship. Brother Earth encapsulates the company’s mission to protect the planet through innovative practices, community engagement, and sustainable product development. From reducing carbon emissions to promoting recycling programs, Brother Earth reflects a holistic approach to environmental responsibility, inviting customers and partners to join in creating a more sustainable world. Through initiatives like FSC-certified packaging and promotional materials, Brother Earth is driving meaningful change for a greener future.

Learn more about Brother Earth here.