Click to


Industry Solution


Retail Solutions from Brother

Reliable products for the retail location, the warehouse, and the corporate office

Retailing has never been easy. Technology is developing at a rapid pace. IT departments are challenged to control costs while keeping up. Brother understands. We offer cost-effective solutions to the often overlooked input and output functions common to major retailers. As a responsive partner we can work with you to create solutions to the workflow challenges you face throughout your business.

Today Retail Challenges

1. Securing Open Networks

Hackers are looking for any way to enter retailer networks. Brother knows security is a top priority and supports the latest industrial security protocols.

Through our unique Special Solutions Team, Brother can work with your IT department to develop customised solutions to meet your most urgent needs. From disabling Wi-Fi to developing customised print drivers and firmware, let Brother helps and ensures the security of your imaging environment.

2. Mobility is Changing How We Work

With expanding use of Wi-Fi in retailing, every employee can have access to information to make the shopping experience better and more profitable.

Brother offers a variety of options to enable printing from and scanning to virtually all the major mobile devices and operating systems.

3. Omnichannel Retailing

More and more purchases are occurring online. Products are either shipped directly to a customer’s house from the warehouse or for in-store pick up. Both methods produce very different challenges.

Brother has the flexibility to offer unique input and output solutions ensuring the warehouse can keep up with the order flow and the stores can meet customer demands – simply and easily. 

6 Key Reasons to Choose Brother

1. Reliability

Built to withstand frequent use in demanding retail environments, Brother’s labellers and printers are exceedingly tough. Brother has won numerous awards for reliability including PC Magazine awards.

2. User-friendly experience in a space-saving design

Brother’s range of retail solutions feature intuitive control panels and touchscreen displays, innovative software and mobile apps for an effortless user experience. These compact, versatile machines easily fit into the smallest retail counters and back offices to help maximise valuable space.

3. Lower cost of ownership

The Brother Business Series delivers impressive value for high-volume users. State-of-the-art toner technology results in unparalleled print quality while delivering high yields and a low total cost of ownership. Brother Genuine ultra-high yield replacement toner cartridge provides low cost printing, while automatic two-sided printing* and copying takes cost savings even further by maximising paper use.


*Selected model only. 

4. Keep your printing environment secure

Safeguard your machines from unauthorised usage, and secure access to confidential documents in the busy retail environments. Brother printing and labelling solutions come equipped with enterprise-level security features to keep your business protected.


NFC Card Reader

Brother Secure Function Lock

Secure Printing

Near Field Communication (NFC) reader on Brother machines help to prevent unauthorised access and track individual usage. Simply tapping your NFC card to securely access the machine without the need to enter a PIN.

Limit the functions on your Brother machine for users or groups. You can reduce operating costs by controlling who gets access to specific print functions such as colour printing, copying, or the number of pages users are allowed to print.

Safeguard of sensitive information even as you share your Brother machines across departments. Secure Print ensures that documents sent for print remain stored in the printers memory until a password is entered on the printer.


5. Mobile and cloud solutions for on-the-go productivity

In today’s connected world, modern retailers can depend on Brother’s flexible mobile printing and labelling solutions that are ready for deployment in every aspect of your retail environment.


Brother Mobile Apps

Brother WebConnect

Brother iPrint&Scan and iPrint&Label apps on your Android and Apple mobile devices facilitate a host of print, scan and label activities simply by connecting to your Brother machine wirelessly.

Our award-winning innovation offers a seamless way to print from and scan

files to a wide selection of top cloud storage services such as OneNote®, OneDrive®, Google Drive, Dropbox, and more. All done directly on your Brother machine.


6. Optimising productivity across the board

Brother offers a range of award-winning hardware and software innovations for retailer businesses of all types, sizes and environments. From a smoother user experience to effortless customisation, our retail solutions are designed to maximise cost savings and boost profitability across every aspect of your business.


Customisation to your retail environment

Optimising your backend environment

Apply different levels of customisation to your Brother machines and

level up your productivity. Direct shortcuts for commonly used tasks on the LCD touchscreen.

Brother machines feature innovations that empower your IT administrators.

Mass Deployment Tool for easy management of device settings.

Web BRAdmin for fleet-wide remote monitoring and troubleshooting.

Universal Printer Driver which supports your entire Brother fleet

without the need for separating printer drivers.


Brother Solutions for retail industry

From back office to shopfront, Brother offers a wide range of compact, cost-efficient and reliable solutions for all your printing, scanning and labelling needs. 


Custom UI Solution lets corporate can customise MFC interfaces & shortcuts for ease of access to the most important functions, it facilitates the operation flow so that staff can focus on customers.

Front End Department- Retail Store

Improve efficiency on the shop floor

Brother's print solutions for retail can help to print professional invoices and receipts on the shop floor, improve efficiency for your workforce.


Print / scan / copy / fax sales and operational reports and more

  • Fast, quiet and compact all-in-one with Wireless connectivity
  • Print conveniently from mobile devices
  • Adjustable tray to print on various paper weights and sizes, e.g. envelopes and A5 invoices
  • Custom UI: customise MFC interfaces & shortcuts to access to the most important functions easily

Our recommendations:

Mono Laser Multi-Function Centres HLL2385DW

Mono Laser Multi-Function Centres MFCL2715DW 

Mono Laser Multi-Function Centres MFCL2750DW

Print Retail Labels and Tags Virtually Anywhere

Ideal for retail tagging and mobile point-of-sales, Brother offers labelling solutions that can help to increase retail operational efficiencies. Our mobile printers provide wireless connectivity via Wi-Fi and Bluetooth® wireless technology and compatibility with popular devices across all the major operating systems – Windows®, iOS and Android™. 


Print product price tags

  • Compact and portable label printer for mobile usage
  • Optional Li-ion battery, WLAN or Bluetooth interface, and touch panel display
  • Compatible with existing retail systems

Our recommendation: Professional Industrial Label Printer TD2130N


Print price-down tags on-the-go

  • Robust, lightweight and portable wireless printer
  • Large, easy-to-use colour LCD screen
  • Thermal printing eliminates need for ink supplies

Our recommendation: Rugged Mobile Printer RJ3150

Back End Department - Back office

Sales & Administration

Print and scan sales reports, contracts and daily administrative documents

  • Optional lower paper trays or tower tray for high Volume printing
  • Robust printer with Wireless connectivity
  • Ultra-fast print and scan speeds

Our recommendation:

Mono Laser Multi-Function Centre HLL6400DW with optional lower paper trays and document sorter

Optional accessories

Lower tray accessory TT4000

Document sorter MX4000

Logistics & delivery

Print packing slips and shipping labels

  • High speed, network-ready labelling solution
  • Compact design for use in busy environments
  • Print high volume of documents with high speed & low printing cost printer
  • Speed up business processes by automating data capture from physical documents with the use of Barcode Utility & Scanning device

Our recommendation:

Professional Label Printer QL1110NWB

Professional Label Printer MFCL8900CDW

Professional Label Printer ADS3600W


Print delivery orders on-the-go

  • Compact and portable printer with optional battery for mobile operation
  • Print documents in various sizes up to A4 to suit your criteria
  • Thermal printing eliminates need for ink supplies

Our recommendation:

PocketJet Mobile Printer PJ763MFi (Bluetooth)

PocketJet Mobile Printer PJ773 (Wifi)

Case Study


Our client is a well-known trendy boutique chain store which possesses 20 retail stores in Hong Kong. The boutique has a dot matrix printer and a thermal fax machine. Since the cashier area of each retail shop is limited, two machines placed together in the cashier area, occupied a lot of space.

Learn more Learn more

Please click here to download the brochure for more details.

Contact Us

*Request Company information Reset Submit
Submitted Successfully
Thank you for your application, we will reply to you by email shortly.